CRO Manager

As a CRO Manager, you will be responsible for the day to day management of assigned projects across our range of web properties & channels, with the aim of optimizing towards a variety of metrics and KPIs.

For 2023 the main focus for this role would be B2B Website Optimisation as own project + participation in optimization activities for Russia and Middle East B2C market.

You will have the opportunity to work on one of the most recognisable cybersecurity brands in the world and increase your experience through internal & external training opportunities.

This role involves:

• Active participation in team discussion around priorities & test strategy;
• Performing research via quantitative & qualitative methods;
• Planning, setting up & managing A/B and multi variant tests;
• Creating briefs for copywriting, design and development teams;
• Conducting in-depth analysis of test results & building reports;
• Maintaining documentation up-to-date with test results & learnings;
• Working closely with a number of stakeholders and teams across the globe;
• Creating presentations for workshop sessions in-team and with other teams.

Requirements:

• You can work at full office worktype (after 3 month - hybrid);
• 2-3 years of experience in conversion rate optimisation or related role;
• Proven experience in delivering digital performance improvements;
• Knowledge of conversion principles from research to post-test analysis;
• Knowledge of segmentation and personalisation principles;
• Understanding of both qualitative and quantitative research methods & techniques;
• Experience with analytical tools (e.g: Adobe Analytics, Yandex Metrica, Google Analytics).