Digital marketing manager with experience spanning more than 5 years. I have a strong vision in marketing, which expands beyond an isolated concept of sales. I try to gain a better understanding of customers needs, desires, and inspiration. I also, try to find a way to communicate more directly. Especially, to build trust between a brand and customers.
Looking for new perspectives in PPC job.
- Content Marketing (the study of the specifics of the market, creation of a content plan for various communication channels, work with copywriters).- SEO (technical SEO (code analysis for errors, metadata), work with robots.txt, sitemap, analysis, and collection of semantic core, work with the exchanges).
* https://promo.narcissi.ru/ LP for ADS,
* https://kids.kannondance.ru/ LP for ADS,
* http://ars.website/ - commercial LP,
* https://bitbucket.org/fotofsb/flex/src/master/ - test on flex,
* https://bitbucket.org/fotofsb/netology/src/master/ - final work (netology.ru),
* https://bitbucket.org/fotofsb/my_site/src/master/ - test scss
*PPC (Launch campaigns in Google.Adwords, Quora.com, Facebook. Analyze campaigns with Google.Analytics, Yandex.Metrika)
*SMM (creation of a content plan, creating news posts, advertisement of posts, competitor analysis groups)
*Email Marketing (creating a full email course - ASO optimization, creating a trigger chain distribution, creating letter templates)
Administration and HTML coding websites
- Creation and maintenance of the marketing process within all brands, together with related departments on the creation, development of the product in offline and online.
- Creating a training course for marketers / training them.
- The creator and curator of the marketing program NPR (professional software in the field of marketing - auto parts).
- Development of technical exchange within departments, Internet sites through internal software products (creation and implementation of exchange logic).
- Building international strategic relations with Chinese suppliers.
- Work at exhibitions (China / Germany).
UX/UI - QA
- Design and visualization of interfaces for the desktop.
- Creating layouts.
- Web and software testing (manual testing).
Development of 8 projects of the firm in online on B2B / B2C segments (SEO, SMM, Context, media advertising, analytics, email marketing, strategic planning, brand positioning)
- Content Marketing (the study of the specifics of the market, creation of a content plan for various communication channels, work with copywriters)
- SEO (technical SEO (code analysis for errors, metadata), work with robots.txt, sitemap, analysis, and collection of semantic core, work with the exchanges)
- PPC (Launch campaigns in Google.Adwords, Yandex.Direct, Yandex.Market, Analyze campaigns with Google.Analytics, Yandex.Metrika, working with Tag Manager)
- Email Marketing (creating a distribution plan, segmenting the audience, creating a content plan)
- Social Media (creation of a content plan, advertisement of posts, competitor analysis groups)
- Digital Marketing Strategy (marketing research, competitive analysis, strategic planning online and offline, branding)