Product Marketer (B2B)

OneMob is reshaping customer engagement with the power of personalized video and content sales rooms, which we call 'Microsites.' Our tool equips sales and marketing teams to craft and deliver impactful content, resulting in heightened engagement and remarkable email conversion rates. We're on the hunt for an adept Product Marketing specialist to spearhead our marketing initiatives, propel our website's growth, and accelerate sign-up conversions.

Experience & Skills

Must-have

• Experience. 4+ years of solid experience in Product Marketing. Experience with SalesTech, MarTech or other B2B-type of SaaS will be a good advantage of yours. 
• Copywriting. Ability to create compelling, persuasive, clean text stories that convert. 
• Research & Strategy. Experience in developing and executing research-driven Marketing Strategies is a huge plus;
• User Acquisition. Deep understanding of User Acquisition and the ability to build stable acquisition funnels.
• Traffic Channels. Proficiency in various traffic channels, with practical experience being a plus (InApp networks, Google Ads, Facebook Ads).
• Soft skills. Self-driven, enthusiastic, rational, pragmatic – those are traits that are highly valued in our environment.

Nice-to-have

• Familiarity with Product Development. You should be familiar with product design & development process, product metrics.
• Community Building. Good understanding of Community Marketing, preferably some experience with it;
• Brand Building. You should know what is good Brand Identity, how to develop it and get tangible results from it;

Responsibilities

• Develop, test and improve the Marketing strategy based on User Research, working closely with the Product Development;
• Drive quality traffic, manage the traffic channels;
• Help optimize the conversion, create various versions of offerings, rearrange website together with the Product Development team;
• Build the Product Marketing process systemically, as a machine, interconnecting it with Business Team, Product Development, Sales and Support.
• Foster and engage with the user community to nurture a vibrant ecosystem.
• Lead the development and maintenance of the brand identity.
• Collaborate with in-house teams and external contractors/outsourcers.

What we provide

• Competitive Salary: We offer a competitive salary commensurate with experience and skills.
• Collaborative Culture. You’re not going to be alone in all your endeavors. Everyone in the team is interested in your success, and often you’re more than welcome to collaborate and rely on us.
• Remote Work: Our team enjoys the flexibility of remote work, allowing you to work from the comfort of your own home.
• Flexible Hours. We offer flexible working hours, enabling you to balance work and personal life.
• Paid Time Off. Our paid time off policy ensures you have time to relax and recharge.
• Impactful Work: Contribute to meaningful projects and make a real impact on our company's success.