Marketing Growth Hacker
Местоположение и тип занятости
Marketing Growth Hacker
Do you love building and scaling measurable marketing results? If so, keep on reading! MEDvidi mental telehealth is seeking an ambitious and enthusiastic Marketing Growth Hacker to lead growth marketing for our startup. In this cross-functional role, you’ll learn a lot and will have the chance to try new things while optimization instincts, product savvy, and an analytical mindset are the key to your success in this position.
At its core, this job is about driving customer and revenue growth. As a Marketing Growth Hacker, you will need to dive deep into every aspect of our customer journey and funnel, from acquisition and retention to referrals and revenue. Your number one focus is to determine, test and execute the right mix of demand generation and marketing automation activities to optimize this. You will lead the planning, execution, and reporting of these activities and metrics as well.
Collaborate with channel-specific marketing, product, and support teammates to identify areas for growth
Test and optimize growth tactics for customer acquisition and conversion rate optimization
Conduct and present competitive analyses and market research
Propose creative new projects, from building free tools and apps that attract prospects and convert leads to testing new approaches to capturing existing demand
Translate ideas to actionable items that deliver business results
Bringing traditional and creative ideas how to grow KPIs.
Analyzing the data and users’ feedback.
Exchanging ideas/data/feedback with other departments in order to present results and make the product more user-centric
Understanding CRO principles and hacks
Adoption and comprehension of a lean startup process.
Experience with the AARRR framework
Optimizing channels in order to always improve the performance
Developing, scaling and automating the growth framework processes
Knowledgeable about referral marketing and being able to create viral growth
At least 7 years' experience in Marketing operations, ideally product/SaaS
Prior experience in a similar role
Experience with marketing CRMs system
Proven skills in building and improving campaigns to drive value
Experience with Excel and/or tools to perform analysis and reporting
Experience working in an environment with users at scale and high-stakes
Track record of changing the status-quo with data and strong execution across multiple groups
Phenomenal cross-group collaborator, self-starter and big-picture problem solver
Being data-driven and kind of a data-geek: clear understanding of data, analytics, metrics and statistics.
Being social and understanding users’ behavior. Having great customer relations skills and being focus on customer experience
Willing to learn
Having a startup mindset
A/B Testing and Data Analytics experience
Editing and copywriting skills
Not being scared of pivoting
Knowledge about both inbound and outbound marketing
Being performance and results-oriented
Being curious and creative
Being relentless in pursuit of growth
Having experience with growth hackings tools