Exceptional understanding of Search, SEM, SEO and Display - strategies / best practices, as well as emerging opportunities such as in-app advertising
Digital cross-channel attribution modelling and optimisation
Search and Display re-marketing and prospecting
Excellent attention to detail and high level of organisation
Knowledge of automation techniques for Search advertising, different approaches to the implementation of the campaign-builders, managing a large amount of advertising campaigns, configuration, analysis and reporting
MS Excel is one of my favorite tools
Professionally use: Google Analytics, Yandex Metrics, Adwords Editor, Yandex.Direct Commander, AMO / Adobe AdLens (ex. Efficient Frontier), Omniture
I love and know how to think, to analyze, to put myself in the place of the client, the ability to
explain the value of the product / service.
Trying to lead a healthy lifestyle.
Senior Online Marketing Manager
Август 2015 — По настоящее время (6 лет и 3 месяца)