The smart creative.
eTraction is a leading fulfillment provider for fashion brands in Russia with 1+ million shipped orders in 2015.
eTraction help Russian and International fashion brands start and maintain their e-commerce business in Russia with huge amount of services: fulfillment, customer service, CRM, payments, online marketing and accounting.
My responsibilities is to lead a group of marketing managers to help eTraction client build successful performance marketing activities such as:
- Email marketing (weekly emails, trigger emails, email automation etc.)
- Search Engines Marketing and PPC
- Affiliate marketing
- Marketplaces management
- Big events participation (Cyber Monday, Black Friday etc.)
Co-founder, idea, development of first version.
All e-commerce operations: sales, payments, delivery, productions, logistics, CRM.
Marketing: SEO, CPC, CPA, sms, email, offline, pos.
New products development.
Work with partners.
Создание, развитие и продвижение проекта